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We take opinion out.
By combining behavioural shopping tasks and measuring the emotional reactions of your customers, we can provide a deeper understanding and better assessment of the performance of your pack design than claimed responses alone.
Make decisions using customer-driven, evidence-based measures, not the loudest voice in the boardroom, to truly de-risk your packaging changes.
"Thanks to Sapien, we have a better understanding our of consumers, and this has helped us achieve year-on-year growth."
Anita Grix, Fucor Suntory