Optimise new pack design.

We take opinion out.

By combining behavioural shopping tasks and measuring the emotional reactions of your customers, we can provide a deeper understanding and better assessment of the performance of your pack design than claimed responses alone.

Make decisions using customer-driven, evidence-based measures, not the loudest voice in the boardroom, to truly de-risk your packaging changes.

"Thanks to Sapien, we have a better understanding our of consumers, and this has helped us achieve year-on-year growth."

Anita Grix, Fucor Suntory


Case study

Sapien lights the way for Just Juice resurgence