Mark, Director of Research at Sapien, is a shaper; he shapes research into strategic tools that inform the creation, deployment and analysis of category and brand plans. He translates client needs into innovative and robust research, and outputs into actionable insights.
Combining 20 plus years of experience across two continents and a raft of industries with an appreciation for new thinking around behavioural science, Mark develops research solutions that dig into the true thoughts, feelings and behaviours that motivate the people that make up your customers.
If you need answers, Mark is the man who gets them.