Sealord "Swims Like A Fish" With Sapien Insights

To increase their market share, Sealord needed to look beyond their aisle at the wider protein category. 

But to succeed they needed a fresh perspective.
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In this case study, you'll learn how Sapien's insights helped Sealord to:

  • Increase brand awareness from 64 to 80 per cent.
  • Grow brand preference from 48 to 62 per cent.
  • Achieve a recall of 75 per cent for their 'Like a Fish' TVC.